If I’ve said it once I have said it a million times…nothing is better on a Monday morning than waking up and finding in my feed reader a post from someone that is in love with the MoGo Mouse.  Lucky for you and I, today was one of those days!

That’s right my faithful friends, I just so happened to find a post over on John Robbins’ Blog!  John was one of the rad individuals selected as a Microsoft Valuable Professional and as such was awarded a MoGo Mouse BT in his little care package!  That said, he had some pretty darn good things to say about our little product that could.  Here’s a little quote from his post:

“I just needed a mouse for a short time, I popped out the MoGo Mouse. After a painless pairing with my Lenovo X60 Tablet, I got to work. After ten minutes of real use I realized that the MoGo Mouse is far more comfortable than I could have ever imagined. In fact, I haven’t pulled out my Microsoft mouse since.”

First off, congrats on the MVP award, second off, thank you for your kind words.  We couldn’t be happier you enjoy the product and know it will serve you well in the months to come!

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AT&T and MoGo are at it again! The promotional offer is being extended.

You can create a wireless desktop and Bluetooth-enable your home or office with MoGo + AT&T.  Upgrade to AT&T’s high-speed wireless and get a free MoGo/Bluetoth package. You can transfer ring tones, logo, pictures to and from your mobile, laptop, PDA, and PC, and eliminate cables between your computers and other Bluetooth devices with the Bluetooth v2.0 + EDR compliant adapter.

This special bundle is available for a limited time only. Head over HERE to learn more.

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The “Into Tomorrow” webisode with Jack has gone live!

Check it out:

CES 2008 ITTV Update - Part 2 - video powered by MetacafeAlso?

Congratulations again to the 2008 Microsoft Valuable Professionals. They received a MoGo mouse as part of their ‘Congratulations! Swag!’ and that’s leading to a whole new world of converts!

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The CES is a transformative event for the companies that attend as well as the consumers. For MoGo, the overwhelming response and interaction with everyone from other industry innovators to excited customers has been experience of immeasurable value.

Plug in to some of that excitement this weekend when MoGo’s own CMO, Jack Corrao, will be featured on the second part of Into Tomorrow’s Live CES Broadcast!

Jack will be chatting with Dave Graveline, the honcho behind Into Tomorrow, about MoGo’s experience at the CES and what’s ahead in 2008 (and beyond?).

Broadcasting From Las Vegas, Dave and his team will also be posting more video coverage from the show floor and counting down Dave’s Top 10 picks at CES.

Got a question for Jack? There’s an Ask Dave! hotline at 1-800-899-INTO (4686).

And don’t forget to check out their site for tons of news and behind-the-scenes photos from last week.

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This should be the last post about this years amazing CES 2008!  I just found another awesome little blurb on CNBC that is basically “Matt Westover’s CES Confessional” and lets you know exactly how Matt feels about the good people at CNBC, Deutsch Inc. and everyone at the CES that helped MoGo’s ride through be so extremely exciting, and extremely smooth!

I might be an idiot, but I can’t seem to figure out how to get this little baby embedded here, so in the meantime head over here, and let the little gem load.

Enjoy!

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I just got word that CNBC is featuring the hot new ad campaign for MoGo that everyone’s buzzing about. They’ve got it in their video collection, and it is definitely worth a visit.

 Check it out!

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I love video love. I love it. Love love? Yes. That said, I just found an amazing video that has “Everything in the Known Universe about the MoGo Mouse by Newton Peripherals!” The kind folks over at Tiger Direct produced this awesome video on their “TigerTV” Channel and it really does give you the nuts, bolts, ins, outs, and everything in between for the MoGo Mouse.

Go here to watch the Video from TigerTV, enjoy, and tell em’ Tyler sent ya!

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Here you go folks, Matt Westover’s final post from inside CES 2008!  It was a great week for MoGo and thanks for following it through the days!!

The Harsh Realities of…The Morning After CES

Where are all the camera’s?  Where are the producers? What happened to my limo?    Uh-O, CES is over and it is back to reality.

Reality started for me at about 1am Friday morning when I landed back in Boston.  My limo had morphed into a dirty cab taking me home.  Upon exiting the cab at the corner near my house, I accidentally hit the door handle getting out of the car and knocked my Blackberry out of my hand and onto the wet ground outside the car.  This would not have been the end of the world until I realized the cab was parked over a city drain and my Blackberry bounced off the grate and fell perfectly through one of the holes and splashed in the drain water below.  The screen light was on so I could clearly see my bberry sinking down and into the pipe with the rain water.  In one second, my phone and my database was gone. Yes it was gone forever.  How did I react?  It was an irreversible occurrence and had to get over it and figure it out in the morning.

The 6am wakeup call came very quickly and the day was going to be a busy one.  Once the kids were fed and off to school I was staring at a 9 foot Christmas tree in the middle of our living room that needed to be sent out with the trash.  Whoa, I just went from summer weather in the “anything goes” city of Las Vegas to rainy cold weather in Boston staring at a Christmas tree that needed to be cut in pieces and thrown out.  Clearly, I was back to reality.  Grabbing a power tool, I cut the branches off the tree and took it all out for trash.  One action item down; many to go.

Now, I was chomping at the bit to get to the cell phone store the moment it opened. Without my phone and email, I was out of contact with our MoGo team and had to get connected again.  The store was open and my replacement phone was in stock.  Now the challenge was restoring my database; if I could get it back at all.   After 20 years in the backup segment of the market, I had a backup of my bberry database and could quickly back off the proverbial “edge of the bridge” as the day was looking up at that point.

Now I could get back to work.  Or so I thought…..  It turns out I had to take our dog to the vet as it was one of my roles I agreed to when we bought the dog.  After a couple of hours and a little medication, our dog was back in action and I now I was back to work.  What happened to my life of luxury I had the day before?  It may not have been reality but it was much easier than this juggling act I was going through today!  And who needs reality anyway?

Ah, there is the twist.  Reality may have very wide or very narrow swings of its pendulum. It is for each one of us to manage the adversity reality can place in front of us at any moments notice.  This week of CES was all real and the pendulum swung broadly from the highs to the lows and it was up to our MoGo team and me to manage ourselves through it and drive the company ball down the field in 2008.

All the best athletes, doctor’s, teachers, business professionals (the list goes on) have setbacks and difficult times in their journey to success.  None have an easy ride and a straight road to success. What made them the best and what defined their character is how they responded to adversity and how they stood back up on their feet, dusted themselves off and kept competing.  A champion is made in the difficult times and recognized as such later.  A champion prepares tirelessly without the camera watching and executes with unwavering focus when the camera’s are rolling!

Though everyone wants to be a champion; few are preparing themselves to overcome their own or their company’s own challenges/setbacks to become a champion!

Now that the bright lights of the camera’s are gone and the limo’s aren’t here, it is our time to prepare/execute for the year and come back to CES in 2009 and beat our past performances!  Yes, as it turns out, we are our own competition and if we worry about ourselves and stay focused to our game plan, we can surpass our CES success of 2008.

Today’s reality was challenging; I will make tomorrow’s reality better!

Matt

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Can I just say how lucky we are to have a head honcho like Matt Westover? It is truly amazing to have the man in charge be so open, so vocal and so, well, cool. Here’s more from him inside CES 2008!

Day 4 at CES started quickly as we were very fortunate to be on Donny Deutsch’s “The Big Idea” last night and the excitement and interest in MoGo from the CNBC show kept us out later than usual seizing the moment! Though CES was winding down our phones were ringing off the hook for last minute meetings before everyone flew out of town. Many of our current partners watched the segment and thankfully, are proudly associated with us. They all expressed their enthusiasm to make 2008 an even bigger year with us than our record sales year of 2007! We will take all the sales we can as we are focused on making 2008 our breakout year; our “Crossing the Chasm” moment, if you have read the book. 2008 will not be the year we follow the “4- Hour Workweek” by Tim Ferris. I have asked Tim for a little help as my weeks are now standing at 4+ 80 hours….. so I am failing his course.

The first year we attended CES with our new company and only a few handmade MoGo’s we were there test marketing our messaging and positioning of the MoGo. It would not be formally released into the market until later in 2006. We hit the jackpot and were lucky enough to find the right person at NBC and were 1 of 4 products they profiled live on the “NBC Today Show” live from the CES show floor! We did not even have a company booth there! Stating the obvious, that was a good first CES for us. Last year we introduced our next generation MoGo’s at CES and won the “Best of CES” award! We beat our billion dollar competitors. Again, we viewed our second year an overwhelming success. And now, this year we are fortunate enough to participate in “The Road to CES” series underwritten by American Express and produced by CNBC and Donny Deutsch’s “The Big Idea” ! One of Donny’s show experts for the series, Dr. Doug has blogged very favorably about MoGo (http://www.cnbc.com/id/22579768/site/14081545/page/2/ ) and we thank him for his support. We are fortunate to have the best blogging about us. See our blog at http://www.mogomobility.com/.

We are 3 for 3 at CES and we now have 1 year to outdo ourselves at CES 2009. Donny and team, help!! We will definitely be using the commercial Deutsch Inc. produced for us, as it is excellent! Have you seen it?

So now the MoGo team has mounds of business cards and actions items ahead of us from this week. Though we had a blast promoting MoGo’s until we dropped each day and are exhausted from the week, our work has only begun. We must follow up and capture the business momentum from this year’s show!

I leave the show wondering how I can show my appreciation for what all the wonderful people producing and working behind the scenes at “The Big Idea” did for MoGo and our team? The awareness and branding they generated for the MoGo is simply something we could have never accomplished on our own. We must find a way to return the favor to them! Remembering what my parents taught me— “it is better to give than receive” and we will be receiving the benefits of this CES experience for months! So I leave today with the difficult action item figuring out how we could possibly give back to them, anything near what we are receiving……………

Gratefully,

Matt

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Straight from the bosses mouth today for you fine folks!  Here is a post from the man behind the MoGo, Matt Westover!  How cool is it to get an inside look at CES 2008 from Matt himself?  Very cool my friends, very cool.

We are in day 3 of CES and feel we have exceeded the goals we have set for ourselves here. As a young and quickly emerging company, we look for very tangible results which move the sales needle coming out of CES. With 1000’s of companies here and the enormous amounts of money that are being spent, we simply cannot out-spend the larger companies to capture awareness and brand recognition so we must rely on more gorilla tactics to get our name and products above the noise level.

This year and in the spirit of Las Vegas, we introduced the MoGo GoGo Girls to our CES execution plans. These MoGo GoGo Girls, wearing MoGo branded tops, are carrying MoGo’s and striking up conversations to demonstrate our product. Additionally, after they speak to a CES attendee about our MoGo, they offer them a coupon for a $20 discount when they buy a MoGo. They successfully provided attendees with 10,000 discount coupons so far! The MoGo GoGo Girls are a show favorite! This year we have also been very fortunate enough to be invited by CNBC and “The Big Idea with Donny Deutsch” to be on their show at CES. This is a terrific opportunity for MoGo and the show will air Wednesday night at 10pm Eastern. Please watch it! I have been watching the show since its inception and feel honored to be included in their CES show series! Much to my surprise, Donny and his team hired his former advertising firm (Deutsch Inc.) to make a commercial for us to make MoGo a houshold name! Not only was this something we could not have made on our own (we are not advertising exec’s)they made a very exciting commercial with all the right messaging! Additionally, this commercial will definitely help us to be a household name quickly! If that was not enough, Donny announced to me on the show that CNBC was going to the run commercial on CNBC at their expense as as well! I was excited I was at risk of looking like contestant on “The Price is Right” and starting jumping around pumping my fists with over the top enthusiasm. Right then Donny tells me he will also run our ad during the SuperBowl….at that point I did jump out of seat with excitement only to hear him say he was only kidding…..he totally got me as I fell for it hook, line and sinker and could only laugh at myself at that point.

Relatively speaking we think MoGo’s are to computer laptops as Ipod’s are to music and Donny is really helping us get to the next level as a company. We simply could not have done this on our own without Deutsch Inc., CNBC and Donny’s expertise. They are really wonderful people to work with and see why they are so successful! Stay tuned for more MoGo news tomorrow!

Best Regards,

Matt

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